The Most Effective NLP Copywriting Technique, Part 2

Happy Friday!
Last time we looked at what I’ve come to consider the most effective NLP copywriting technique: pacing.
Today, we’re going to talk about the second half of the equation: leading.
Because pacing without leading is kind of like peanut butter without jelly. Adam without Eve. It will accomplish a few things on it’s own, but to […]

The Most Effective NLP Copywriting Technique

I have a confession to make: Before attending Harlan Kilsteins NLP Copywriting seminar last September, I really didn’t know much about NLP. I’d heard of it, had an idea of what it was about, but that was it.
Well, Harlan is a top-notch teacher. Over the course of three days, I rubbed shoulders with the likes […]

Autoresponders That Get Read And Drive Sales

Autoresponders are a crucial part of your Internet Marketing arsenal. For direct-response websites, they’re usually what gives prospects the 4 - 7 exposures they need to feel comfortable buying from you.
Nearly every website you visit will have some sort of opt-in form for building a mailing list. That’s because the emails sent to those who […]